Fashion is a big world, not just comprising of glamorous female models but also male. It’s not always the women who are the main subject of any fashion campaign shoot, brand or advertisement, but, nowadays, male models are also playing a prominent role in this front. Today, the industry well articulated with the ideas of shooting but lacks information for budding photographers. There is a gap in understanding the shoot with male and female models. So here are few tips for them to shoot perfectly with male models.
Why male models in today’s time.
You must have noticed while traveling here and there male models in most of the brand advertisements. Thus the market of male models is gradually pacing with huge popularity. This is required as today, guys are equally involved in looking there best, so someone has to carry the message forward. One of the main influencers is a gym, fitness is playing a major role in shaping the trend. So it is in high demand to have a male model for brands. Especially the one with well built up physique.
How do the shoots differ in with male models
Makeup plays an important, whenever shooting with male models make sure to use minimal makeup. It should look natural and not over applied; one can also go without a makeup artist for the entire shoot process. For girls, makeup plays an important role; it can change their look dramatically. While with boys you can get the range of looks and emotions, especially when a male model has soft features. According to the model’s features, you can determine which type of photo shoot they look best for like a raw or masculine story.
Lighting choices for shooting men
The lightening strategy should change according to the photo shoot story.
The lightning should be dramatic according to the type of shoot. The way you arrange and angle the lights makes the difference in male model photography. For example, if your focus is on physique make sure to angle the light from the top, to give some shadow effect to the body. While for a clothing campaign, then you can use the bounce light technique for it. Use big dishes to get the punchy and hard light. One can also use ring light for it to do head shots and close up work. The ring light can also be best suited for the key light wherever you require. For this, you have to use the aperture wide open and push the ISO. This technique is also helpful in videography. The best way to enhance your skills is to play with light as much as you can. You can do it with rim lights for your subjects, try gels, experiment on soft modifiers, bounce boards, and with the natural light like sunlight. Find your best lighting skills which you can make your signature to master in. Understanding all skills and technique of lightning is very important in every aspect of photography, especially fashion photography so try to take as many hands on practice of this craft. Learn things beyond your folio, a client can always ask for something new. So be prepared. Want to learn more about photography lighting, visit studio Bring It Online and get your hands moving on the cam. Bring It Online media pvt. Ltd. is one of the leaders in fashion photography industry is among the top fashion photographers in gurgaon and delhi ncr and are providing fashion photography services all over the country. Not only fashion photography Bring It Online is a leading product photography studio in Delhi.
Coming back to our agenda let’s get to know something about poses for men, how to make them pose and what poses should be a must have in your shoot.
Poses for men
It is always advisable to get a wise pose for men photography. Always guide the model on the kind of pose you want from them. Also, let models be themselves to get their personalities to reflect the shoot. Therefore, keep the poses more candid and natural for the perfect shot. Any sort of unnatural poses will not connect with people and even the model will give a fake look. More importantly, cast the right person for your campaign as it plays a major role in conveying the message to the audience. You can also opt for models from good agencies, they know it best how to pose for any sort of purpose and can give the extra charm to the photoshoot. You should always keep more details of men’s skin during the photo editing phase it should not look overly edited.
Work-flow for men’s photoshoot
The things that play an important role in the photoshoot is the location and lightning. These two play a key role. Most of the location selection plays on the weather and can make the shoot more spontaneous. You can create mood boards of hair, clothing, poses, lighting, etc. connect with the client on the ideas they want to be highlighted during the photoshoot. Make a team of selected people who knows the style of your work and can connect with you automatically. Moreover, for best results, you can always try test shoots to have in mind how the final results will be like for better execution. Test shoot will also sort out the needs for lighting and other equipment.
You can keep a blog of your work and keep checking how your portfolio of work can be used by different magazines. Folio shoots from agencies are really important to make your work highlighted in the market.
Those who read this, also searched for: Jewelry photographer in Delhi, Macro Photography studio in Delhi, Shoes photoshoot for amazon, Industrial Photographer in Gurgaon
Bring It Online Media Pvt. Ltd. : www.bringitonline.in
To represent apparel online, two things play an important role, photography and the model. These two attributes combined together can give an exact impact of the clothing style and the occasion for which it suits the best. The live models play most of the part in any type of campaign photoshoot. They help to take forward the design of the outfits to the target audience. When shopping online, models help the users to envision how the cloth will actually look like when worn. Moreover, it also gives an idea of whether the outfit will suit their persona or not. In this blog, we bring to you some quick photography hacks to get the best professional looks from the model shoots.
Step 1: Pick a model
While selecting a model of a clothing brand, one should always consider the following points. First, the comfort zone matters in every aspect. The fashion photographer and the model must share a kind of repo that will help to take forward the work smoothly. Check on the timings with the model, apparel photography requires multiple shots. Hence the model should lock particular hours for the shoot. For fashion photographers in Delhi there are a huge number of modeling agencies which can be contacted to book models. One of the most important guidance, everyone must follow is how the selected apparel will look on the model. Models give the final result to the clothing; therefore it is very important that cloth suits them to give an authentic appearance. Don’t hesitate to choose a different model, if the particular outfit doesn’t go well with your selected individual. Always do a small rehearsal on different models before finalizing it, because the look on the model matters the most in conveying the message. Also, for different size you do not require separate models, you can just demonstrate one product size online. The photographer should always try to emphasize on creating a consistent look, this can be achieved by using the same model for different products. In addition, working with the same model for a certain period of time builds understanding. They not only understand your creativeness but also start to work with your vision.
Step 2: Set up your space
Space, where you will be carrying out the final task, should be spacious and comfortable. The room should be a free space, with not much restrictions, and furniture around, except the ones required in the shoot. The model must have enough space to pose and to follow your instruction to capture the shot. Also, make sure to not have a big area until and unless it requires for the frame. The small space can be best to keep your camera focused and to make adjust frame with the model. The space should be sufficient enough to arrange the equipment and to achieve the desired shot. Some of the common equipment required in the area includes a white backdrop, a tripod to settle your camera, speedlight and umbrella ensembles. A white backdrop is considered to enhance the appearance of the subject. Always try to be consistent, while shooting with any settings.
Step 3: The Right Light
While shooting, the right exposure to light must be your priority. It should not be too much or too less. The right light creates effective product images. For the standard setup while photo shoot, you must have 1-3 continuous softbox lights (with stands) or 1-3 external Speedlight and umbrellas (with stands). Photography lighting requires lot of understanding and skills to get an impeccable exposure. Your goal should be to demonstrate the softness of the natural light through the help of softboxes. You can also use speedlights for this purpose, but they often tend to give harsh and direct impact. So in this case, one can simply angle the speedlight to the side of the model, this will make the walls bounce the light. Always try to experiment if you have time for it before the shoot. This same phenomenon is followed in product photography as well. Various product photographers in Delhi and other places in India have read our previous blogs and have appreciated them, so if you are new to our site, go check them out.
Step 4: Position your model
After you are done with all the technical aspects of the photo shoot, position your model at the respective place. Explain the scenario to the model, on how the shoot will go about, for smooth sailing. To have a perfect placing, keep a mark or something while doing the setup. This will avoid the confusion when your model has actually arrived on the set.
Step 5: Shoot with a wide frame
Wide frames provide an opportunity capture for different ranges like web, mobile application etc. this set of the frame also helps to crop the image for different platforms systematically without pixelating much. Therefore it is always recommended to shoot product photos in the wide frame. Leaving equal space across the subject in the frame can do this. It will also help to crop the images for web requirement. Also, keep the model's arms and legs in the frame. As a beginner, one also consider cropping models face to save time and money. It also requires less editing efforts.
Step 6: Direct your Model
You are the guide to the model, she/he can just pose, the skill they are master of. But, how they appear and act is all in your hand. You have to envision the picture before going down the shoots. Give your instructions to the model. The kind of attitude, drama, elegance you want from the model to portray. Direct them to look at a particular direction, ease it out by actually demonstrating it to them sometimes for clear vision. Try to capture a simple pose for the product shoot to give an authentic look and not to fancy one. Moreover, take multiple frames and poses in different angles so that you can later sort out the best ones and can have variety within it. One of our blogs on “how to become a model” is quite helpful for those who are new to this industry.
Step 7: Post production
Post-production rules are must to be followed, this also ensures the complete workflow of the project in the right direction. This phase is where you are actually analyzing your work, on how you have to go about the edits, which images have to be selected and much more. In this step, you can hire professional image editors to complete the task, but supervise them. Inform them about the specification, the details they have to retain when editing. What to crop and what not to. The main focus during the edits should be on the following aspects, lighting adjustment, skin touch-ups, Wrinkle removal, Product straightening, Cropping and resizing.
Practical experience adds up to everything. So, follow these seven steps guide, to kick start your live model shoot.
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